Top 5 Play Pass Games Performance in the UK, Q2 2025

In the second quarter of 2025, the top Play Pass games in the UK saw varied performance across downloads, revenue, and active users. Here's a closer look at how these applications fared, based on data from Sensor Tower.

Sudoku.com - Number Games from Easybrain Ltd experienced fluctuations in revenue, peaking at around $1.6K in late April. Weekly downloads saw a resurgence towards the end of the quarter, reaching approximately 9.4K. Active users remained stable, hovering around 336K by the end of June.

Pixel Art － Color by Number also by Easybrain Ltd, showed a steady revenue stream, maintaining around $2K weekly. Downloads peaked at over 10K in mid-April, while active users remained consistent, concluding the quarter at about 71K.

Jigsaw Puzzles - Puzzle Games experienced modest revenue growth, with a slight peak at $530 in late June. Download numbers saw a gradual decline towards the end of the quarter, while active users showed an upward trend, reaching over 34K by mid-June.

Nonogram.com - Number Games had relatively stable revenue, averaging around $250 weekly. Downloads remained steady, with over 5K in most weeks, and active users fluctuated, ending the quarter at approximately 73K.

Hungry Shark Evolution from Ubisoft saw a significant revenue spike in May, reaching $3.4K. Downloads peaked at over 7K in mid-June. Active users demonstrated variability, ending the quarter with around 25K.

For more detailed insights and trends, visit Sensor Tower for comprehensive data analysis.